{"id":105,"date":"2026-06-11T09:00:00","date_gmt":"2026-06-11T09:00:00","guid":{"rendered":"https:\/\/kurato.jawad.work\/motion\/pricing-motion-work-by-the-second\/"},"modified":"2026-10-03T10:59:48","modified_gmt":"2026-10-03T10:59:48","slug":"pricing-motion-work-by-the-second","status":"publish","type":"post","link":"https:\/\/kurato.jawad.work\/motion\/pricing-motion-work-by-the-second\/","title":{"rendered":"Pricing motion work by the second"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">For years I quoted day rates. Clients hated it, because they could not see the end. I hated it, because a render that took three days of machine time looked like no work at all.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Price the finished second<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Now I quote by the finished second, in three bands: simple, standard, and heavy. A simple second is a loop with one material. A heavy second has simulation, glass, or a camera that never stops. The bands are on the services page, so nobody has to ask.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/kurato.jawad.work\/motion\/wp-content\/uploads\/sites\/4\/2026\/10\/geometric-floating-cubes-1024x576.jpg\" alt=\"Dark cubes and two small yellow lights floating in a blue room.\" class=\"wp-image-51\" srcset=\"https:\/\/kurato.jawad.work\/motion\/wp-content\/uploads\/sites\/4\/2026\/10\/geometric-floating-cubes-1024x576.jpg 1024w, https:\/\/kurato.jawad.work\/motion\/wp-content\/uploads\/sites\/4\/2026\/10\/geometric-floating-cubes-300x169.jpg 300w, https:\/\/kurato.jawad.work\/motion\/wp-content\/uploads\/sites\/4\/2026\/10\/geometric-floating-cubes-768x432.jpg 768w, https:\/\/kurato.jawad.work\/motion\/wp-content\/uploads\/sites\/4\/2026\/10\/geometric-floating-cubes-1536x864.jpg 1536w, https:\/\/kurato.jawad.work\/motion\/wp-content\/uploads\/sites\/4\/2026\/10\/geometric-floating-cubes-2048x1152.jpg 2048w, https:\/\/kurato.jawad.work\/motion\/wp-content\/uploads\/sites\/4\/2026\/10\/geometric-floating-cubes-1280x720.jpg 1280w, https:\/\/kurato.jawad.work\/motion\/wp-content\/uploads\/sites\/4\/2026\/10\/geometric-floating-cubes-640x360.jpg 640w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">A loading loop for Tessel. Eight seconds, simple band, delivered in a week.<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">What the price includes<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Two rounds of styleframes before any animation.<\/li>\n\n<li>One round of changes on the animatic, one on the final.<\/li>\n\n<li>Every format the client needs, cut from the same render.<\/li>\n<\/ul>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">A clear price is a kindness to both sides.<\/p>\n<cite>Noa Calder<\/cite><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>Day rates hide the real cost of a render. Here is how I price by the finished second, and why clients like it better.<\/p>\n","protected":false},"author":1,"featured_media":52,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"kurato_page_runtime":0,"kurato_hide_header":false,"kurato_hide_footer":false,"footnotes":""},"categories":[44],"tags":[53,51],"class_list":["post-105","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-studio","tag-pricing","tag-studio"],"_links":{"self":[{"href":"https:\/\/kurato.jawad.work\/motion\/wp-json\/wp\/v2\/posts\/105","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kurato.jawad.work\/motion\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kurato.jawad.work\/motion\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kurato.jawad.work\/motion\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kurato.jawad.work\/motion\/wp-json\/wp\/v2\/comments?post=105"}],"version-history":[{"count":1,"href":"https:\/\/kurato.jawad.work\/motion\/wp-json\/wp\/v2\/posts\/105\/revisions"}],"predecessor-version":[{"id":160,"href":"https:\/\/kurato.jawad.work\/motion\/wp-json\/wp\/v2\/posts\/105\/revisions\/160"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kurato.jawad.work\/motion\/wp-json\/wp\/v2\/media\/52"}],"wp:attachment":[{"href":"https:\/\/kurato.jawad.work\/motion\/wp-json\/wp\/v2\/media?parent=105"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kurato.jawad.work\/motion\/wp-json\/wp\/v2\/categories?post=105"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kurato.jawad.work\/motion\/wp-json\/wp\/v2\/tags?post=105"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}